06-15-2016, 12:58 PM
For those who are not yet aware, HT Media have launched new Hindi FM channel at frequency 94.3 FM (Fever FM - Test Signals) . Fever FM 104 has started its test transmission In Hyderabad On Frequency 94.3 . Fever Fm 94.3 - Baap Of Bollywood . The company has spent to the tune of approximately Rs 340 crore on 10 frequencies. These include coveted frequencies in Mumbai, Delhi and Hyderabad.
Fever 104 FM is one of the leading FM channels in the country today. Fever 104 FM (radio operated by HT Media Ltd.) is available in Delhi (since October ‘06), Mumbai (since January ’07), Bangalore (since March ‘07) and Kolkata (January ‘08) with a vibrant, youthful, creative and interactive programming, that just lets the music play! With the best quality and most quantity of music on-air, constantly playing only the top contemporary hits Fever 104 FM is synonymous with less talk, more music.
Fever 104 FM was launched in 2006 and since then it has truly changed the radio listening experience. Despite being one of the newest players in the industry, Fever 104 is known today for playing more music and of course quality music than any other radio station. With the best quality and most quantity of music on-air, constantly playing only the top contemporary hits Fever 104 FM is synonymous with less talk, more music. Fever is also known for pioneering the concept of radio dramas in the Industry and has repackaged great epics like Ramayana, Gandhi, Bose and Bal Gopal for today’s youth. The station has also offered industry’s 1st situational comedy radio series ‘Friends in a Metro, horror, ‘Kya Who Sach Tha’ to the recently launched radio drama based on crime, ‘Case 104’. Bollywood, sports, music and reality on radio are the key pillars for the brand.